Tourism Promotion Services (Pakistan) Limited has always taken a lead role in nurturing the tourism and hospitality services in Pakistan. It was the first company to invest in a portfolio of city, resort and heritage hotels off the beaten track to foster an ecosystem of responsible tourism with sustainable practices for the benefit of and engagement with communities.
We are delighted to take the first significant step in our partnership with Ecole hôtelière de Lausanne, Switzerland (EHL) by bringing international executive education grounded in cutting edge knowledge, experience and innovation to Pakistan. These best practices will allow us to reach and exceed global standards of excellence in Pakistan.
We have a firm belief in Pakistan’s tourism potential and this milestone will serve as an inspiration for the broader tourism sector including the hospitality and travel industries and other allied service sectors. Proficiency of Hospitality Management (PHM) - the flagship executive education programme – has been meticulously crafted utilising EHL’s expertise, with a wonderful mix of faculty, trainers and subject matter experts. I extend my gratitude to all the people who were instrumental in bringing this programme to fruition.
I welcome and wish the best of luck to the delegates so that they may have the most memorable professional and personal experience during this initiative.
CEO EHL (Ecole hôtelière de Lausanne)
Michel Rochat
We are delighted by this collaboration with Tourism Promotion Services (Pakistan) Limited and Serena Hotels, which is a perfect example of how we wish to promote excellence and professionalize the hospitality industry around the world. This Programme should ignite participants’ passion and creativity about serving guests and thinking “outside the box”. With new knowledge of worldclass best practices and the latest global industry trends, they will be able to take their careers to the next level, and Serena Hotels can continue on its mission to continuously improve its service delivery.